The Department of Pharmacy, in collaboration with the Placement Bureau, Saleem Campus, conducted a highly informative seminar on 'Drug Discovery and Development' on 21 May 2024. The seminar featured a prominent keynote speaker Mr. Athar Ali Meer, Plant Manager, Saffron Pharmaceuticals, whose valuable insights unveiled the latest breakthroughs in pharmaceutical research. The seminar intended to provide a platform to our students for innovation and collaboration in the realm of drug discovery and development. Attendees had the unique opportunity to delve into the latest advancements in pharmaceutical research, including cutting-edge technologies in personalized medicine. They also gained a deeper comprehension of the drug discovery and development process, including key stages from target identification to clinical trials. Participants had the opportunity to gain exposure to potential career opportunities and stay abreast of industry trends, enhancing their career prospects in drug discovery and development.